Digital Media

I have been so stuck for ideas of something that can represent the idea of Liberation at this years Frequency Festival, so I decided to go down a different route. Instead of holding my own exhibition and presenting to an audience, I want to create something an audience can use to navigate around other exhibitions. Overall, this will focus on the ‘death of leaflets’. It is a Festival focused on all things digital, so why not make the information about it digital too?!

Above is a quick draw up of my idea for re-designing the personal budging app I previously looked at. My ideas collectively create a simple and easy to use app that navigates around a personal budgeting routine, one to suit everyone differently. Bottom left of the picture shows a quick draw up of my logo idea. Unfortunately this logo narrows my audience appeal to the UK due to my use of the pound sign, however it clearly represents that this is a second edition app and it connotes the idea of money and income.

 

 

After a quick look at some of the applications provided in Apple’s app store, I noticed a similar occurrence between each and every separate interface. Each application resembled more of a bank statement and seemed to tell you what you were spending rather than helping you budget and manage your money. The overall design of many of the interfaces was poor and lacked vibrance, with text too small to read and dated colour schemes. The App ‘Spending 2’ lacked a personal edge and was not adaptable to the daily spending routines of individuals. Ultimately, I found that each application I looked at did not impress me or make me want to purchase it,  ironic really when a personal budgeting application should focus on encouraging you to spend money on valuable and useful items.

I have been set a task to redesign an existing digital interface making various changes to improve the design and functionality. Throughout this task I will focus on exploring the digital world of personal budgeting and ultimately create a functional interface that works well and can be adapted to suit each and everyone differently.  Firstly, I will research existing digital interfaces linked to this subject area and assess what it is that works well and what it is that doesn’t.

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